Focus channel development efforts
As a vendor or distributor you need to ensure that your partner community is capable of delivering the services that your customers need - to light up the cloud products that you serve. Helping existing partners develop new skills, or recruiting new partners to your community, requires significant investment. Dynasource provides an inventory of existing skills and capabilities which you can use to identify gaps and target skill development programs.
Make better lead allocation decisions
Having spent good money on paid search, digital campaigns and inside sales resources, you want to ensure that you introduce your customer to the right partner. This maximizes your chances of winning the business. Today, lead allocation decisions are often made on a subjective basis. Dynasource enables you to make these decisions based on objective information regarding skills and experience. Improving your win rate is the best way to enhance your ROMI (return on marketing investment).
Many customer requirements involve a range of skills and experiences that no individual partner has. As technology becomes more complex and some service providers choose to specialize. The need for collaboration becomes increasingly important. Dynasource makes it easy for you and your partners to find others to work with.
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